About Us
Our Founding Story
Bloom Market is a low cost fresh produce community shop project from StreetBox London CIC, working in partnership with two other Hackney based food aid organisations.
The Bloom Market idea came from Chris, the Chief Banana behind StreetBox, which was set up in 2020 as a response to the pandemic and the rising cost of living crisis.
Over the last four years, StreetBox CIC has successfully sourced surplus fresh fruit and veg from New Spitalfields wholesale market in Leyton and a number of local growers in the Lea Valley.
This is fresh produce that is less likely to be sold elsewhere and is at risk of being dumped. Too wonky, the ‘wrong’ size or simply too much of it around. This produce is rescued and sold via fruit and veg boxes; for every box sold, StreetBox distributes the same amount (or more!) fresh surplus produce to local emergency food organisations at no cost.
In 2025, Bloom Market was born. Drawing inspiration from community veg box schemes and pay-as-you-can models, Bloom Market was built to tackle everyday issues around food insecurity. Its success lies in creating a resilient food system built on strong relationships between the local wholesale market, like-minded organisations and neighbouring communities.
Who We Work With
Our Partners
